Case Studies, White Papers & Reports

Below is a list of BrightWave Marketing published case studies, white papers and reports.Please check the box next to the ones you would like to receive. A text email will be sent to you containing the appropriate links to the information you requested.

Thank you for you interest in BrightWave Marketing. Please feel free to contact me to discuss your needs or questions.

Steven Roe
Director of Business Development
BrightWave Marketing
404.253.3797

Choose Case Study:
	BrightWave Marketing Enhances Chick-fil-A® Email Marketing Program 77% of email subscribers they had visited a Chick-fil-A® store as a result of an email campaign. 73% read every Chick-fil-A® email. Response metrics & social media are fueled by email program facelift.
	Chick-fil-A® - Inspire Interaction with Promo Emails 4 Tactics to Boost Clicks, Encourage Social Sharing - A Marketing Sherpa Case Study.
	The 2009 Email Marketing Manifesto BrightWave Marketing's must-read email marketing white paper explores the evolution of the inbox, how to leverage all targeted messaging, including social media, why a preference center is a must and more. All digital marketers should make this required reading in 2009.
	Ted's Montana Grill National Restaurant Company Revamps Email Marketing Program; Delivers Value to Customers and Increased Revenue, ROI, Loyalty & Awareness. This case study was the basis for being a finalist for an American Marketing Association Atlanta Marketer of the Year Award. Media Coverage.
	CoreNet Global Remarketing Award Winning (AMA and DMA Winner) Email Remarketing Campaign Generates $120,000 in Revenue for BrightWave Marketing client. Media Coverage
	EmailStatCenter.com - First Annual State of Email Metrics Survey results Interactive marketers cite strong importance of proper email measurement & standardization as key challenges for 2008. Media Coverage
	Denison University Email Marketing Delivers ROI for College Fund Raising. Media Coverage
	Floor and Decor Increasing online presence and driving qualified leads to website and stores.
	Atlanta Journal-Constitution BrightWave Marketing Outlines Email Marketing Operation Improvements.
	CoreNet Global - Effective Email Marketing Premier association for corporate real estate executives generates revenue through email marketing campaigns. Media Coverage
	Turq Jewelry Creating Email Marketing Program Process and Infrastructure for Online Retail Company. Media Coverage
	GourmetStation Email Marketing Effective for Internet Gourmet Food Retailer. Media Coverage
	Outsourcing Whitepaper Outsourcing email marketing vs. managing internally.
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